CSM Launches Multiple EV Brands in Lahore

LAHORE: Capital Smart Motors (CSM) has officially launched a range of Electric Vehicle (EV) brands in Lahore, marking a major step forward in Pakistan’s transition toward sustainable transportation.

The launch event, held on Friday, featured the unveiling of several new electric models under a strategic partnership between Capital Smart Motors and China’s GEELY Group. The event of the launching EV brands was amazing.

The collaboration was formalized through a Memorandum of Understanding (MoU), aimed at transforming Pakistan’s mobility landscape by introducing premium New Energy Vehicle (NEV) brands including Zeekr, RIDDARA, and Farizon.

CSM has recently gained strong public attention through immersive technology showcases and a high-profile marketing campaign, spotlighting advanced EVs such as the GEELY RIDDARA RD6 Electric Truck and the Dongfeng FORTHING Friday — a model boasting an exceptional 1,150 km range.

Among the key highlights was the Forthing Friday, Pakistan’s first-ever Range-Extended Electric Vehicle (REEV), which uses an onboard generator to recharge its battery, effectively minimizing range anxiety.

Aligned with Pakistan’s EV Policy and Vision 2030, CSM’s initiative aims to accelerate clean mobility, reduce dependence on fossil fuels, and position Punjab as a regional hub for advanced automotive manufacturing.

The company is also investing in a nationwide EV charging infrastructure network to support rapid adoption and facilitate long-distance travel.

Shafiq Ahmed Shaikh, Auto Expert said that the initiative is expected to create thousands of jobs, stimulate technological innovation, and strengthen Pakistan’s standing in the global EV market.

Zeekr 009:

At the launch, CSM showcased six electric models, each tailored to a unique driving experience. The Zeekr 009 was introduced as a large luxury MPV designed for comfort and spacious travel — “a blend between a business-class cabin and a family mover.” The Zeekr 7X, meanwhile, offers a premium SUV experience, balancing elegant design with practicality.

For urban commuters and first-time EV users, the Elight was presented as the most accessible option — a compact, efficient car designed for everyday city driving.

Through these introductions, CSM seeks not just to sell electric cars, but to redefine how Pakistanis perceive modern mobility — stylish, intelligent, and environmentally responsible.

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